Découvrez notre résumé des grands titres du secteur de l'assurance en Belgique en un coup d'œil !
Drink-driving prevention: Success of the Ethias & Fline campaign
29/12/2025- Source
During the holiday season, Ethias and the Walloon start-up Fline achieved great success with their alcohol-at-the-wheel prevention campaign, offering interactive breathalyzer stations free of charge to Belgian companies and public organizations. The first 50 stations were reserved in just 17 minutes, and a total of 100 organizations were equipped, reaching nearly 27,000 employees—demonstrating that this issue has become a major concern for employers. This initiative takes place in a worrying context, as the end-of-year period accounts for a high proportion of alcohol-related accidents. Building on this success, the partnership between Ethias and Fline will continue in 2026, aiming to firmly embed alcohol-at-the-wheel prevention within corporate well-being and road safety policies.
Studying for exams at AG’s offices is possible!
22/12/2025- Source
Until the end of the exam period, 30 students can reserve a quiet spot each day on the AG Campus in Brussels. Cherry on top of the cake, free coffee, tea, hot chocolate, and water are provided. As a bonus, AG also welcomes students in the evenings.
AG Insurance hired one person per day in 2025
18/12/2025- Source
In 2025, AG Insurance recruited 365 people, an average of one per day, surpassing its ambitious target of 350 hires and marking an increase of over 100 new employees compared to 2024. The company plans to continue this growth in 2026 with 330 additional hires, reinforcing its position as Belgium’s largest insurance employer with nearly 4,500 staff. Amid societal challenges such as climate risks, pension sustainability, market uncertainty, evolving customer expectations, and emerging technologies like AI, AG is strengthening its workforce to turn these challenges into opportunities. Its recruitment strategy is fast and transparent, offering candidates from IT professionals to auditors, business analysts, and legal experts the chance to sign contracts on the same day, while providing a modern, flexible environment to develop their careers.
Insurance distribution channels : 2024 figures
18/12/2025 – Source
In 2024, the Belgian insurance sector recorded strong growth, with total premium income from life and non-life insurance rising by 8% year on year, from €31.7 billion in 2023 to €34.2 billion in 2024. After adjusting for inflation (3.1%), this corresponds to a real increase of 4.7%. Growth was driven by non-life insurance, individual life insurance with guaranteed returns (branches 21 and 26), and especially unit-linked life insurance (branch 23), supported by relatively high interest rates and a favorable stock market environment. In contrast, group insurance premiums declined by 3.6%, mainly due to exceptional contributions recorded in 2023.
In terms of distribution channels, insurance brokers remained the largest players in the Belgian market, accounting for 52.1% of total premiums in 2024, although their share slightly decreased. At the same time, bancassurance and tied agents continued to gain ground, increasing their combined market share to 28.6%. Bancassurance remained the leading channel for individual life insurance, while agents strengthened their role in pension savings products. Direct insurers, meanwhile, saw their overall market share decline to 19.3%, despite a modest increase in individual life insurance.
The Belgian financial sector has cut 15,000 jobs in ten years
18/12/2025- Source
Due to restructurings and technological changes, a quarter of the workforce in the Belgian financial sector (37,500 positions) has been eliminated since 2001, including over 15,000 in the past ten years, mainly at BNP Paribas Fortis, ING, and KBC, reports L’Echo on Thursday. These three major banks alone account for more than 10,000 of these job cuts.
Goodbye Yuzzu insurance!
17/12/2025 – Source
Yuzzu, formerly Touring Assurances, gave up its status as an insurer on January 1 and became an intermediary for the insurance products of its parent company, AXA Belgium. The company, which serves nearly 175,000 clients, cites rising costs and regulatory complexity as the reasons for this change.
Ethias invests €1.5 million in Belgian scale-up June Energy
08/12/2025- Source
This major investment aims to accelerate the development of technological solutions that help households better manage their energy expenses in a context of high price volatility. Founded in 2016, June Energy helps consumers automatically reduce their bills (by an average of over €300 per year) through real-time consumption analysis, supplier comparisons, and optimization of energy choices, while also supporting decisions related to solar panels, home batteries, or electric vehicles. This partnership reflects Ethias’s commitment to strengthening Belgian households’ purchasing power and financial resilience by supporting innovative, useful, and accessible solutions beyond its role as an insurer.
Ageas to take full ownership of AG Insurance and formalise long term partnership with BNP Paribas
08/12/2025- Source
Ageas has acquired the remaining 25% stake in its Belgian subsidiary AG Insurance from BNP Paribas Fortis for €1.9 billion, making AG a wholly owned subsidiary and Belgium’s leading insurer in both Life and Non-Life. This acquisition supports Ageas’s Elevate27 strategy, boosting its financial targets, raising holding free cash flow from €2.3 billion to €2.6 billion and shareholder remuneration from €2 billion to €2.2 billion while maintaining a strong capital position and expected levered ROIC of 15-16%. The transaction, financed through cash reserves, existing facilities, and capital market flexibility, is expected to close in Q2 2026, subject to regulatory approval. Ageas and BNP Paribas also formalized a long-term shareholder and strategic relationship, including a five-year relationship agreement, continued board representation, a 15-year bancassurance partnership from 2027, and deeper collaboration in asset management.
AXA Belgium drives risk prevention to support the energy transition and sustainable innovation
06/12/2025- Source
As the energy transition and sustainable technologies advance, AXA Belgium emphasizes prevention to help businesses adopt innovations while keeping risks manageable. The insurer works closely with companies to ensure new technologies—such as solar panels, heat pumps, and battery storage systems—are installed and maintained safely, reducing risks like storms, fires, or technical failures. AXA’s safety engineers conduct thousands of company visits each year, offering tailored advice and digital tools to identify vulnerabilities, and guide preventive measures that protect both people and assets while promoting environmental sustainability.
Beyond technical risks, AXA also addresses societal trends, such as the rise of soft mobility (cycling, e-scooters, walking), providing guidance to minimize accidents during commutes and sharing traffic insights with authorities to improve public infrastructure. Through this proactive approach, AXA combines safety, sustainability, and innovation, enabling businesses to embrace the energy transition while keeping risks insurable and manageable.
BNP Paribas Fortis named Bank of the Year by The Financial Times
04/12/2025- Source
BNP Paribas Fortis was awarded the ‘Bank of the Year – Belgium’ trophy at a ceremony organised by Financial Times’s The Banker magazine in London last December. It marks the third consecutive year that BNP Paribas Fortis has received this prize from analysts and journalists of the Financial Times, highlighting the ability of the bank to deliver consistently across the full spectrum of its clients’ needs. The quality of the banking services of BNP Paribas Fortis was again recognised in November when BNP Paribas Fortis was named ‘Best Transaction Bank in Belgium’ by Euromoney. Transaction banking includes cash management, trade finance, factoring, fixed income activities and Axepta.
